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Drive Business Value with The Enterprise SaaS Management Framework

Zylo's Enterprise SaaS Management Framework

As we move further into the fast-paced landscape of digital transformation, SaaS has emerged as a focal point of efficiency and agility for businesses worldwide. Gartner’s recent conclusion that “The time is now for SaaS Management” encapsulates the urgency with which organizations must approach the management of their SaaS ecosystem. As SaaS spend continues to surge at an impressive 25% Compound Annual Growth Rate (CAGR), the necessity of strategic management is more apparent. 

Amidst this growth, some alarming statistics loom: Gartner estimates that at least 30% of SaaS licenses are squandered. The security landscape is also evolving with the proliferation of SaaS applications — companies failing to implement a SaaS Management Platform (SMP) are five times more vulnerable to cyber incidents.

The need for robust management practices has never been more apparent. Join us as we delve deeper into SaaS Management, exploring its pivotal role in navigating the complexities of the digital age and unlocking the full potential of cloud-based solutions.

SaaS Plagues the Enterprise with Many Challenges

Somehow, despite your best efforts, critical aspects of managing your SaaS applications remain out of sight. You can’t gain visibility into which applications your teams procured, or worse, what licenses you own and their associated costs. You know licenses are going to waste, and you have more than you need, but you don’t know by how much. 

The looming specter of renewals adds another layer of concern. With contracts, agreements, and costs scattered throughout disparate systems, maintaining a cohesive plan is a struggle. But the most unsettling aspect is the hidden risks lurking beneath the surface. Without a clear view of your software landscape, you’re exposed to potential security breaches and compliance pitfalls.

It’s a troubling scenario that leaves even the most seasoned leaders feeling adrift. But there is a solution to cut through the chaos and regain control over your SaaS environment: establishing a SaaS Management program.

2024 SaaS Management Index

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Why the Challenges of SaaS Are Hard to Overcome

If you don’t start taking control of SaaS, you’ll quickly find yourself facing significant financial and operational challenges. But solving these challenges isn’t easy. There are five primary reasons why:

#1 SaaS Management Is A New Business Practice

Because SaaS Management is a relatively new business practice, there aren’t established strategies and best practices to guide you. Teams often find themselves in uncharted territory, lacking the right expertise or tools to operationalize a program. In addition, most companies haven’t done this before; they’re often starting from square one. All of these factors combined create uncertainty on where to get started.

#2 Your SaaS Environment Is Constantly Changing

Even if you manage to gain control of your SaaS portfolio today, maintaining that control requires ongoing effort. Simply organizing it once or focusing solely on managed applications won’t provide a lasting solution. That’s because new apps are constantly being adopted, existing ones change, and employee needs evolve.

#3 SaaS Purchasing Is Decentralized

Unlike traditional software that might be procured and managed centrally, SaaS products are often managed by individual departments or employees. This decentralized approach can lead to redundancy, overspending, and a lack of oversight, complicating how resources are allocated and controlled.

#4 Working in Silos Becomes Counterproductive

Effective SaaS Management requires coordination across multiple organizational departments, including IT, finance, procurement, and the business units using the software. This requires a cross-functional approach that can be challenging to orchestrate, as each department has its own priorities, budgets, and goals.

#5 The Value of SaaS Management Is Broad

While benefits like cost savings are tangible, other advantages of SaaS Management—like enhanced security and improved software utilization—can initially seem undefined. Organizations may find it difficult to quantify the value of SaaS Management, making it challenging to justify the initial investment and ongoing effort.

Benefits of SaaS Management

Once you recognize the need for SaaS Management, it’s important to focus on the benefits to increase buy-in across departments and gain the support of key decision makers. 

  • Increased Visibility: Achieve a comprehensive view of your organization’s SaaS subscriptions, enhancing your ability to make informed decisions about software usage and needs.
  • Enhanced SaaS ROI: Optimize the returns on your SaaS investments by ensuring that every tool is fully utilized and aligned with your business objectives.
  • Cost Efficiency: Identify and eliminate wasteful spending by reducing unused or underutilized subscriptions, leading to significant cost savings.
  • Improved Collaboration: Facilitate better teamwork and efficiency by providing the right tools that support seamless collaboration across different departments.
  • Enhanced Security: Strengthen your security posture by maintaining tight control over software access and compliance, reducing the risk of data breaches and other security threats.

The Enterprise SaaS Management Framework

You recognize the benefits of SaaS Management and are determined to start a program. How do you actually do it?

To effectively manage SaaS at scale across the enterprise, a robust framework is essential. Zylo’s proprietary Enterprise SaaS Management Framework – the first of its kind – is the operating model for SaaS Management. It helps organizations understand how to maximize the value of their software, enable timely data-driven decision making, and create accountability between IT, Software Asset Management (SAM), Procurement, and business teams.

Read on or watch the video below for an overview of the framework. For a deeper dive, check out The Definitive Guide to SaaS Management.

This framework breaks down SaaS Management into a phased, iterative format. That way, it’s easy to understand how to build a strategy, take impactful action, drive business value, and mature your program. It encompasses the following key elements:

  • Disciplines: Disciplines represent an area of activity within SaaS Management and include Inventory Management, License Management, and Renewal Management. In short, it gives you clarity on the core areas of focus and expertise required for success.
  • Capabilities: Capabilities outline the functional activities that can be performed as part of a Discipline. For example, Inventory Management includes Capabilities such as system of record, application rationalization, and shadow IT management. To build a strong foundation, organizations should start small. As such, each Capability follows a phased approach.
  • Tactics and Actions: Tactics and Actions are the necessary steps to execute each Capability. Continuing with the previous Inventory Management example, the system of record Capability includes Tactics and Actions such as governance, integrations, and app discovery. In some cases, Tactics and Actions may overlap between Capabilities.
  • KPIs (Key Performance Indicators): Establish measurable KPIs to track the success of your SaaS Management efforts. These may include metrics such as SaaS spend as a percentage of revenue, software utilization rates, cost savings achieved through optimization initiatives, and compliance with security policies and regulations.

By implementing the Enterprise SaaS Management Framework, you can effectively navigate the complexities of managing SaaS at scale and unlock business value to its full potential. 

3 Disciplines of SaaS Management

Within the Enterprise SaaS Management Framework, there are three disciplines. Performed together, you can minimize risk, maximize savings, and increase operational efficiency for your business. Let’s examine each in closer detail. 

3 Disciplines of the Enterprise SaaS Management. Framework

Inventory Management

Inventory Management is an organization’s comprehensive, categorized, and continuous source of truth and reporting for SaaS. It’s critical to prioritize Inventory Management as the foundational first step of your SaaS Management program. That’s because it provides complete, real-time visibility into every application in your ecosystem and associated spending and risks across your organization.

By starting here, all stakeholders – IT, SAM, and Procurement – can make data-driven decisions versus those based on opinion. More importantly, centralizing this data creates the compass for where to start your SaaS Management journey.

Capabilities of Inventory Management include:

  • SaaS system of record
  • Shadow IT management
  • App rationalization
  • SaaS spend management
  • Risk management

License Management

License Management measures SaaS application use, maximizes efficiency, removes waste, and drives adoption. To be successful, it requires real-time visibility into licensing and usage, and ongoing effort. That’s because your business is dynamic. License needs change as your business grows and contracts, adoption and usage shifts, and apps continually enter and exit your ecosystem. 

Capabilities of License Management include:

  • License optimization
  • Cost allocation
  • Planning/forecasting/budgeting
  • Employee app store

Renewal Management

Renewal Management focuses on providing a single, organized view of all your SaaS purchases and data, so you can effectively control purchases, renewals, and negotiations. Tracking renewal dates is critical for SaaS, because it’s the only opportunity to have to make changes to your contract – such as pulling back licenses, reviewing commercial terms, negotiating price/terms, and introducing new security requirements. You must understand and build a process around each renewal to drive your desired outcomes.

Capabilities of Renewal Management include:

  • Renewal strategy
  • Renewal operations
  • Benchmarking

The Definitive Guide to SaaS Management

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Use the Enterprise SaaS Management Framework as Your Roadmap

The Enterprise SaaS Management Framework, the first of its kind, is a powerful tool. But how do you use it? If your destination is a mature SaaS Management program, then the framework is your roadmap, and Inventory Management is your compass. Follow these steps:

  1. Take stock of your SaaS inventory.
  2. Assess your current state within each capability.
  3. Define your desired future state and the “why” behind each goal.
  4. Prioritize which Capabilities to address and establish clear objectives within a defined timeline.

By mastering the three key disciplines of inventory management, license management, and renewal management, your organization can unlock the full potential of its SaaS investments. The framework is just part of getting there. Organizations that prioritize SaaS Management – with the right resources and tools to help them – will accelerate business goals and maintain a competitive edge.

ABOUT THE AUTHOR

Author

Ben Pippenger

As Chief Strategy Officer, Ben is responsible for shaping and driving Zylo’s corporate strategy by monitoring and analyzing key market trends. As Zylo co-founder, he is passionate about the power of SaaS and helping organizations understand how they can manage, measure and maximize their investments for greater business impact. Ben is a self-proclaimed SaaS geek, with more than 20 years of B2B software experience, and a recognized SaaS and software management thought leader. Before founding Zylo, Ben held leadership roles in product and account management at Salesforce and ExactTarget.